PPT to teach you to easily modify the colors in the clip art

In making the presentation, in order to achieve satisfactory results we often insert a nice clip art. But sometimes the opposite effect will play, as is the program comes with clip art components, its color is fixed, so the overall effect may be inconsistent with the page.

In fact, we do not have to worry about for the help of image re-rendering function we can easily modify the clip art in any one area of color. Preferred selected into the picture, it appears that a "picture" floating toolbar does not appear if you can start right-click the clip art, select "Show Picture Toolbar" command can.

Next, click on the toolbar "picture re-coloring" button in the left side of the open window you can see the original color and change into two columns, which is expressed the need to modify the original colors, change is the changed color, then we can select the appropriate required the original color, and "changed to" select a new color. While the bottom can also choose to change the clip art and clip art fill the background of two, each to make a change, we only need to click "Preview" button to display the revised look.

Changes after repeated many times until the color of the clip art in line with the overall style page, we can click "OK" button to complete the modified.







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Dell shipped the wrong price is not the defendant of fraud: frozen funds

July 24, according to Taiwan media reports, Dell Computer online store with the wrong price events, from the original simple consumer disputes, turned into a criminal case. Buy on a million computers and monitors of the public, the grounds of non-compliance has to Dell, the Dell fraud to court, the court to freeze a bank account in Taiwan, Dell; as the account collected for the Department of supplier accounts, transfer billions of funds have been frozen once, Compal Foxconn has been mistaken for vampires and other suppliers unprovoked.

Dell Taiwan site with the wrong price, the online world a mass 10, 10 pass 100, 26 000 users, the influx of hundreds of thousands within a week order Dell to clean up the mess, agreed to do that subscriber 1000 yuan discount coupons, the original price 60,000 yuan NT Latitude E4300 notebook, paid 20,000 yuan coupon NT users in Taiwan do not appreciate, it seems "Small to large whales," play for the re-staged.

Stuck suppliers and procurement funds suffer

It is understood that several financial strength of users, hundreds of million in relief will be remitted to Dell's account, then Dell refused on grounds of performance, Dell reported fraud, Chungli accepted and referred for criminal police, the judge has frozen Dell open an account at Citibank, Dell has been frozen so hundreds of billion yuan.

A Dell supplier, said Dell account in Taiwan, only a very small part of the paragraph from the public network share, Dell Corporation to import most of the money is used to pay suppliers for goods such as panel, Dell account has been frozen , all suppliers can not get money, once hopping anxious, complained to Taiwan Premier Liu.

"That tens of millions of consumer disputes, Dell put up hundreds of billions of accounts frozen, do not comply with the principle of proportionality."

Dell: everything has gone back to normal operation

The company said the Dell "with the wrong price," the event has not happened before, a week to sell dozens of monitors very great, after the incident, actually it was a night to set the tens of thousands of units, also with a "horse dog" other pseudonym purchase, in addition to leave cell phones, nothing left, "so many friends there would be no real money? how a way to simple consumer disputes, exaggerated into a network of fraud."

It is understood that Dell To keep these "financial capability" of users in negotiating a transfer from the head office on billions of dollars into counter-guarantee to the court, although the bank accounts were unfrozen, but the simple online shopping disputes, actually got 10 billion Yuan procurement account has been frozen, other multinational procurement in Taiwan, such as HP, Sony, Dell account that the provisional seizure of all events have an international joke.

Dell Asia Pacific Public Relations Manager Hanjian Yao, who have been reluctant to Dell's account is frozen for comment, but stressed that "all is over," Dell has resumed normal operations in Taiwan, the website received tens of thousands of Taiwan's orders, Han Jianyao that "Consumers do not so much under the single, We don't expect them to own. (We do not expect consumers will buy)."

Have money to pay the purchase price for the consumer, Hanjian Yao said, Dell will exchange as soon as the money back to consumers, as many visitors using the pseudonym order, and leaving only the cell phone, Dell users to return the money one by one, take some time .







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Soft Fair: a fusion produces competitive

The Sixth China Software Fair will be held June 18 to 22 held in Dalian World Expo Center, this year's exhibition theme of "Software: leading the digital convergence." Integration into today's information industry development of software industry in particular, the theme of the past five sessions of the situation, the soft-Fair has become the software industry or even the integration of the entire IT industry, the big stage.

Software: "Two of integration" of the link

Integration of information industrialization, China's new era of economic and social development guidelines. From 15 large "vigorously promote the economic and social information" through the Sixteenth Congress, "information technology to stimulate industrialization, promotion of information technology", and then developed into 17 major "to promote integration of information technology and industrialization," Industrialization and information to interwoven, not separate new stage. More importantly, information from the previous boosting industrialization "tools" to become an equal footing with the industrialization of the "independent sector", in which the status of the software industry has been further improved.

Software is the soul of information, the information integration and industrialization of organic "glue" is integration of two of the ties and bridges.

This is because, first, the software industry is the basis for national economic and social development, strategic and guiding industry, the relevance of other industries, highly driven, is the transformation of economic growth, adjusting the industrial structure should focus on support the development of industry. Second, the software is an important vector of human knowledge, with morphological transformation, embedded hardware, increase the functional characteristics. Two of integration, stressing that the mutual penetration, software worthy of the job. Software industry will have economic and social development of all aspects of life play a "multiplier" effect.

Therefore, information integration and industrialization, the key is to give full play to the role of the software industry, particularly to expand and strengthen the field of software technology in various industrial applications, using information technology to transform and upgrade traditional industries. A wide range of applications, the software industry become the fastest growing industries. Over the past five years, China's electronic information industry average sales growth of 27%, five-year expansion of 3.3 times the size. Among them, the software industry sales growth of 45% annually, 5.5 times the size of five-year expansion, the end of 2007, the scale of China's software industry reached 580 billion yuan. At present, China has formed a good atmosphere for the development of software industry, especially in 2000, the State Council Document No. 18, "to encourage the development of software and IC industry, a number of policy", 2002 State Council Document No. 47, "the revitalization of the software industry, the Platform for Action" issued since , good national policy of encouraging, stimulating domestic demand, domestic informatization construction, the software industry 鑷富 innovation and development, China's software industry to achieve Le leapfrog development, operating systems, databases, application platform software, the Chinese office software, information security software, etc. have all received independent Yanfa breakthrough.

Facing the integration of Information and Strategies for the Development of industrialization, China's software industry must be fit and healthy, and continuously enhance international competitiveness.

First, we should vigorously develop its own brand of software products and services, focusing on infrastructure software, industry application software, development tools, middleware development, and implementation of the software industry by leaps and bounds.

Secondly, the implementation of "walking on two legs" policy. On the one hand, continue to rely on the domestic market driven industry, and constantly open up new areas of industrial applications; the other hand, grasp the international software and information service outsourcing an important opportunity to speed up software export bases, in pursuit of software services and modern business process outsourcing and other breakthroughs. In the outsourcing path, you can start with our strengths in the international market, such as Japan and South Korea, including South East Asia market breakthrough, then the advantage of relying on these markets go to open up European markets.

Soft Fair: "Two of fusion" pioneer

Soft Fair passed 5 years, and now marks the information integration of industrial good time. The face of an unprecedented sense of mission and responsibility, soft intersection is personally, to become "two of integration" in the vanguard.

To complete the "integration of the two of" historical mission, the soft intersection on the one hand the global software business elite gathered in Dalian, on the one hand provide the perfect solutions and products with the industry.

China Software Fair has been held in five sessions, the exhibition scale, impact, effectiveness, degree of internationalization continuously expanded and upgraded, in order to promote our software and service outsourcing industry, to promote IT in the field of international exchanges and cooperation played an important role, by the industry wide attention and recognition. From the first to fifth, soft Fair exhibition area expanded from 11,000 square meters to 30,000 square meters, exhibitors from 300 to 800, professional audience grow from 15,000 to 30,000 people, the number of booths to expand from 560 to 1200, the guest country from 12 to 30, 500 companies from 8 to 17, the proportion of the international exhibition from 10% to 33%, conventions, conferences and events from 12 to nearly 40, its concerning the software industry in the field of new points, hot and difficult, through the various links of the whole industrial chain.

Soft Fair to promote industrial development to build a comprehensive service platform. China Software Fair was held for three consecutive years by the Chinese Information Industry as the annual "Top Ten China's information industry economic events," for two consecutive years, "China Information" magazine as the "China Year 20 Information event "; last year, the annual meeting of China's Information Industry, the Fifth China Software Fair won the third consecutive year, the successful marketing awards; in January this year, China hosted the Fourth Convention and Exhibition Forum and the" Star of China Exhibition "the presentation ceremony, the Fifth China Software Fair won the" 2007 China top ten most influential national brand exhibition of China's information industry's most influential brand exhibition. "

Through the 5 th of temper, soft Fair has become a "fusion of the platform."

First, the soft-Fair organizers involved in all aspects, reflects the fusion theory. China International Software & Information Service Fair was held in the State Council approved the only national software fair in China, by the Ministry of Commerce, Ministry of Information Industry, Ministry of Education, Office of State Council for Revitalizing Northeast China, Ministry of Science, the State Council Informatization Office, China CCPIT, Liaoning Provincial People's Government hosted, Dalian Municipal Government, local and central government, technology and industry, education and culture, aspects of integration and win-win. During the exhibition, industry and Ministry of Information Industry and other ministries and the leadership will come to a comprehensive interpretation of industrialization and integration of information technology has become a highlight of this session.

Second, the intersection is a hardware and software integration software arena. Software R & D results in the display, while the latest IT and digital consumer electronics products will be high-profile appearance, a chic and avant-garde of sensory enjoyment and personal experience.

Third, the soft-Fair mainly exhibitions, conferences and forums, it is important in these three parts, is the exhibition of "different opinions", is the content and form of the perfect "integration." According to the organizing committee, the contents of the sixth exhibition is divided into international cooperation, independent innovation, industrial applications, personnel exchange, capital docking, the six blocks to protect the credibility of the exhibition area will remain at 3 million square meters. Show the main forum - Global Software and Information Service Forum and Entrepreneurs Summit will show into the climax, senior government officials, business leaders, experts and scholars will jointly perform a new exciting software industry.

Fourth, the financial software industry, software development, Fair five elements - people, capital, research and development, application integration, this year also added a credit system so that the "integration" more perfect. Also, by increasing the invitation of the buyer and the project so that buyers and suppliers, investors and the project side "zero distance" communication docking, fusion everywhere.

Integration, so soft intersection growing.







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From the "advertised" to "point and to announce"

When attention is becoming a valuable economic time, eye actions, and the ads almost everywhere, TV, newspapers, signs, elevators, dining table and even the toilet. The reason is that those who feel disgust, or spread of information too, or non-own needs. If the advertising information is exactly what we want, but even that has done much prefer to search.

Advertisers intent understandable, since spent much of the silver, do not always want to point to information sent through various channels the eyes of the people, attention, memory and even buy.

But the "advertised" it means for advertisers is a huge waste of resources, when transmitted to a decentralized manner when the crowd dispersed, the audience, the unwanted intrusions counterproductive.

September 2005, world-renowned marketing guru Philip Kotler, a marketing communications throw new concept - Precision Marketing. He believes that companies need to be more precise, measurable, and high return on investment of marketing communications, and actions need to be more results-oriented marketing communications program, advertisers should be more focus on direct marketing communications investment. Businesses face intense competition, to understand consumer habits, with precise marketing tool to get more potential customers concerned about the company can win more business opportunities.

How to achieve precision marketing it? In the network marketing has become a powerful means of assistance, many people began turning their attention to the Internet. Internet with its multimedia properties, 24 hours ended and so did not allow advertisers love for me. Lack of resources is no longer in an era of more competitors tend to be more distracted the attention of the audience. As more advertisers to invest in online advertising, the internet advertising prices has improved, "advertised" once again exposed the drawbacks, precise and effective form once again become the network of the most urgent demands of advertisers.

Recently, the "point and told the" new marketing model is being introduced to China. "Point and told the" change one-sided pursuit of traditional advertising coverage, face turned to the crowd to focus on your audience segmentation and audience effects.

The first reported use in the domestic network marketing point of "a gift" membership site is used, each member must fill out detailed personal information. Point reported net screening and treatment according to the system, can provide the database needed to advertisers, the advertisers promote their audience delineated groups, designated groups with certain characteristics of the audience. In this way the "advertised" to "point and to announce" the pursuit of coverage from the traditional to the occupation point, eliminating the spread of the blind.

Visit some sites, the ads are another common and simple. Reported net distinctive point is that the audience will see when browsing the site a related issue, only when the audience clicks to answer questions, became an effective advertising communication. Advertisers paid advertising, is calculated according to the answer click, do not answer, do not click, not pay-choice answer only to deepen the audience appeal of the content of advertising impressions, and screening out the advertisers want to target audience .

In the advertising industry, a famous saying: "I know I wasted a lot of advertising, but I do not know where to waste." Grasp on advertising effectiveness and cost control, is assiduous advertisers. Point reported model, advertisers can choose to have some characteristics of audience groups, and based on market conditions to control the target audience see every day the number of ads. Advertisers through advertising, adjust the next issue of advertising target audience, to avoid the waste of advertising costs, truly controlled, the rate of return to higher costs.

Report of the nature of point is simply read from the customer information in an accurate value of the feature, which on-demand advertising. Enterprise customers often accumulated some resources and information, how to dig out of existing customers useful information, providing value added services, is placed in front of many business problems.







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